My passion is explaining strategy and quantifying it in ways that laypersons can understand, and professionals can enjoy. I like explaining why companies do what they do and how those actions affect consumers and investors. I have a Masters degree in Financial Management and more than 15 years working with businesses to help them become better. Several years ago, I took that experience in strategy consulting and began applying it to publicly traded companies. Before long, I was providing my analysis to consulting houses and venture capital firms. My work has since been picked up by a range of media outlets – from big names like Marketwatch and CNBC to niche sites like InsiderMonkey and SeekingAlpha. I also prepare independent analysis for mergers and acquisition, venture capital, private equity, and hedge funds.